Major Requirements / Minimum Cumulative GPA: 2.000
Complete ONE of the following
Complete all of the following:
| ACC-101 | Accounting I: Introduction to Financial Accounting | 3 |
| ACC-102 | Accounting II: Introduction to Managerial Accounting | 3 |
| BUS-101 | Introduction to Business and Society | 3 |
| BUS-202 | Business Law | 3 |
| BUS-330 | Operations and Production Management | 3 |
| BUS-350 | International Business | 3 |
| BUS-444 | Strategic Management | 3 |
| ECO-210 | Principles of Macroeconomics † | 3 |
| ECO-211 | Principles of Microeconomics † * | 3 |
| FIN-312 | Financial Management | 3 |
| HRM-208 | Human Resources Management | 3 |
| MGT-345 | Organizational Behavior † | 3 |
| MIS-301 | Enterprise Information Systems and Technology | 3 |
| MKT-220 | Principles of Marketing | 3 |
| SS-231 | Statistics for Social Science † * | 3 |
| Total Credit Hours: | 45 |
KC-301J Leadership is recommended to fulfill the Core Education Citizenship/Leadership category.
Complete all of the following:
Complete one of the following:
| COM-320 | Professional and Technical Writing † | 3 |
| COM-350 | Publication Design † | 3 |
| MKT-310 | Marketing Research and Data Analytics | 3 |
| MKT-320 | Public Relations | 3 |
| MKT-335 | Principles of Digital Marketing | 3 |
| MKT-340 | International Marketing | 3 |
| MKT-370 | Consumer Behavior | 3 |
| MKT-399 | Independent Study | 1-3 |
| MKT-495 | Advanced Topics in Marketing | 1-3 |
| Total Credit Hours: | 3 |
Field Periods:
*May also fulfill a Compass Curriculum category in certain high-credit majors (see your advisor), but will not be counted twice in the credit total.
†Liberal Arts and Sciences Credit
See Graduation Requirements
The student is ultimately responsible for ensuring that all degree requirements are met satisfactorily. This documentation is provided as an advising tool and should not be considered a contract between a student and Keuka College. The College reserves the right to make changes as deemed necessary.